IMG_3572I am a storyteller, helper, and “Excellence Czar.” My professional story hosts a variety of chapters, each with its own hook, lesson, and fulfilling finale. Here’s the table of contents to date:

Chapter 1: Teenagers Make me Laugh. I taught high school English and Creative Writing in public and private schools. Still a favorite age group, I laugh just thinking about those days.

Chapter 2: Motherhood and the Accidental Masters. Romancing a collection of women’s clothing was my graduate school of marketing and sales. Parenting had its teaching moments too.

Chapter 3: #2 is #1 to Me. For 18 years, I directed the admissions, marketing, and communications team at a school that under my watch scaled to #2 best private elementary school in the country.

Chapter 4: Content + Creative + Passion = Bethinc.  I’ve honed in on helping not-for-profits, start-ups, and small businesses with strategy, branding, and creative content. Through compelling storytelling we can connect and make our signature difference. My current The Common Wealth of Kentucky Project makes me proud.

Chapter 5: Staying Curious. 

3 thoughts on “Professional”

  1. I love your adventure and I admire that you are doing what YOU love! I’m out of town during your March workshop, however, I am eager to participate in more, please keep me in mind. May I please be on your list? I’m loving this! Blessing and Best wishes!


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I can’t thank you enough for the time you spent with me over the past two days.  I feel like we covered quite a bit and you left me with an immediate plan of action.  I am extremely grateful for your expertise, your candor and your great sense of humor.  You did a great job of pinpointing our challenges and left me with a toolbox full of tangible ways to tackle them.  I found myself giving a tour in my head as I was cooking supper tonight…

Admission Director, K-12, South Carolina

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