I write, create, show and tell. I am a helper, storyteller, and Excellence Czar. And like most human stories, my professional life hosts a variety of chapters.
Chapter 1: Teenagers Make me Laugh. I taught high school English and Creative Writing and coached girls soccer.
Chapter 2: Motherhood and the Accidental Masters. A professional move I took for granted, romancing a collection of women’s clothing was my graduate school of marketing and sales. Motherhood had its teaching moments too.
Chapter 3: #2 is #1 to Me. For 18 years, I directed the Admission, Marketing, and Communications Teams at an independent, PS-8 school that under my watch scaled to #2 best private elementary school in the country.
Chapter 4: Content + Creative + Bethinc. The principles of creativity are applicable to every initiative. With Bethinc., I’ve honed in on the work I love the most: not-for-profits, start-ups, and small businesses. I help advance their missions through content, creative, and marketing strategies.
I’ve collected experiences, stories, systems, and technical tools for taking something good and making it great. Each chapter builds the story, and as a teacher, writer, and editorial content developer, I can help build the creative landscape and powerful message.
Looking for more? Here’s The Official Resume.